The brief
Tricordant, seeking to elevate their brand presence and fortify their digital footprint, approached Sallara to embark on a comprehensive marketing overhaul.
The Solution:
Integrated Marketing Plan & Brand Strategy: We started by formulating an integrated marketing plan and brand strategy, ensuring all elements were aligned with Tricordant’s mission, vision, and values.
New Website: Recognising the critical role a website plays, we undertook the project management of a brand new website. This not only offered an enhanced user experience, but also echoed the company’s refreshed brand identity and messaging.
Social Media Content: We harnessed the potential of social platforms, by creating content for Tricordant’s social media Linkedin channel, to help increase engagement, enhance brand visibility, and channel traffic to the newly launched website.
Video Strategy: In an age where visual content reigns supreme, we developed a video strategy for the business looking at short to long form video styles.
The Results:
Digital Renewal: The revamped website not only offered improved functionality, but also augmented Tricordant’s credibility and digital visibility.
Social Engagement: Our adept social media content creation has broadened their reach and increased traffic to the new website from social media.
